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All about maternity photoshoots
Pregnancy

All about maternity photoshoots

3 min readWeek 19
Key takeaways
3 min
  • Schedule your maternity photoshoot between weeks 24-30 of pregnancy for the ideal belly size and comfort level.
  • Book your photographer early, as the best ones have full schedules months in advance.
  • Choose natural settings or plain studio backdrops to keep focus on you rather than distracting decor.
  • Select outfits with deep V-necks, low-cut backs, or three-quarter sleeves to flatter your changing body.
  • Research photographers through word-of-mouth referrals and ensure you feel comfortable with them during initial conversations.

Plan your maternity photoshoot between weeks 24-30 of pregnancy for optimal results. Book early as photographers fill up months in advance. Choose flattering outfits like V-necks or low-back dresses, and opt for natural locations or simple studio backdrops to keep focus on your pregnancy.

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You’ve surely seen other people’s maternity portraits, so you probably have an idea of what to expect and what you might like. There are a lot of details involved in scheduling a maternity shoot; here’s an overview to help you plan yours!

When should I have my session?

Plan for between your 24th and 30th week of pregnancy. Earlier than that, your belly may not show all that much. After that, you may feel too swollen and physically uncomfortable to enjoy the session.

How do I choose a photographer?

You can’t beat word of mouth. Ask friends and acquaintances for referrals (not only those who have had maternity sessions but also wedding or family portraits). Talk to them about pricing and what they received for their fee. 

Keep in mind that professional photographers post their best pictures on their websites and social media. You’ll never see the duds or know the experience their clients had. Also, don't look for photographers under hashtags, the best ones don’t rely on them.

When talking with potential photographers, get clear information on what your package includes and what generates an extra charge. Above all, pay attention to how you feel with them over the phone or in person; if they can make you comfortable in conversation, they can make you comfortable in front of the camera.

When should I book my session?

Don’t wait until week 24 to book because most good photographers have full datebooks months in advance. Search early and book your location promptly (if a reservation is required). Have all the details ironed out well in advance for your peace of mind and to ensure you get what you want. 

Where can I get ideas for my shoot?

Pinterest is a great resource. Search for maternity photo shoots and you’ll get thousands of results with diverse ideas for location, outfits, and hair and makeup. Other social media platforms are also great options.

You can also borrow ideas from celebrities. Gigi Hadid’s 2020 maternity shoot went viral and inspired many expectant mamas with her grayscale images and delicate dresses. Emily Ratajkowski's photoshoot in 2021 was particularly popular, instead of flowy clothes, she opted for a clean-lined suit. In December 2023, Sienna Miller staged a breathtaking photoshoot in a lilac field by the sea.

How to choose a location

As a rule, pics taken in a natural setting or with a plain studio backdrop look the best. Many might gravitate toward a decorated interior, but you may not want to be upstaged by the decor. A simple studio setup with a white, black, or even gray background will keep the focus on you.

How do I choose my outfit?

That is totally up to you. Show off your personal style! Here are some ideas:

  • A dress or shirt with a deep V-neck will help to visually smooth volume away from your face and neck and emphasize your belly. It is also universally flattering.

  • A dress with a low-cut back that emphasizes your silhouette.

  • Three-quarter length sleeves and dress pants will accentuate delicate wrists and ankles. 

  • A tuxedo or suit with no blouse is a more daring choice, but it covers everything you want to hide and emphasizes your baby bump.

Whatever you choose to wear, talk to your photographer about what you want emphasized and what you’d like to downplay. They’ll be able to use lighting and poses to achieve your desired looks, as well as advise you on clothing, makeup, or hair if you wish. 

Frequently asked questions

The ideal time for maternity photos is between 24-30 weeks of pregnancy. Before 24 weeks, your belly may not show enough, and after 30 weeks, you might feel too uncomfortable for the session.

Book your maternity photographer as early as possible, ideally before your 24th week. Professional photographers often have full schedules months in advance, so early booking ensures you get your preferred date and photographer.

Choose outfits that flatter your changing body, such as dresses with deep V-necks, low-cut backs, or three-quarter sleeves. These styles help emphasize your belly while creating a flattering silhouette.

Natural outdoor settings or simple studio backdrops with plain white, black, or gray backgrounds work best. These locations keep the focus on you rather than distracting from your pregnancy glow with busy decor.

Start with word-of-mouth referrals from friends who've had maternity, wedding, or family portraits. Pay attention to how comfortable you feel during conversations, as this indicates how they'll make you feel during the actual shoot.

Medical Disclaimer

This article is for informational purposes only and is not a substitute for professional medical advice, diagnosis, or treatment. Always seek the advice of your physician or qualified health provider with any questions you may have regarding a medical condition.

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Reviewed by healthcare professionals · Updated March 25, 2025

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